Hospital Management Diploma – AUC


Professional Postgraduate Diploma in Health Care and

Hospital Management

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Diploma Overview:

The health sector is in dire need of managers that have an in-depth understanding of general management principles and the ability to apply them appropriately to health care delivery systems.

The Diploma in Health Care and Hospital Management provides candidates with knowledge and skills that encompass both the business and health care perspectives. Candidates with a management background will become qualified for health care management roles and, similarly, candidates with health care experience will enhance their practical knowledge of management.

The diploma is accredited by the Egyptian Supreme Council of Universities, which is the authoritative approval body for higher education in Egypt.

Who Should Attend?

  • The diploma is ideal for medical doctors and dentists interested in health care management skills. It is also suitable for non-medical professionals who are employed or intend to work in the health care sector.

Learn How To:

The Professional Postgraduate Diploma in Health Care and Hospital Management aims to provide participants with the necessary knowledge, skills and abilities to:

  • Analyze and solve managerial problems and make effective decisions that ensure the long-term success of their health care organizations (HCOs).
  • Develop and deploy appropriate strategies for health care quality.
  • Become familiar with the necessary managerial applications for health care information and its value in guiding the right decisions at the right time.
  • Identify and manage the relevant financial aspects to ensure the economic well-being of their HCOs.
  • Effectively manage HCO human resources and leverage their vital role as a source of competitive advantage and key driver of client satisfaction.
  • Apply the relevant marketing concepts and principles to cater for consumers’ demand for greater value while balancing other stakeholders’ requirements and expectations.
  • Develop a sense of care for their professional ethics and act responsibly toward their society and future generations.
  • Become self-directed, lifelong learners committed to innovation and continuous improvement.
  • Grasp the relationship between outstanding patient care delivery and competent health care management and administration.

Program Outline:

The program consists of six required courses and a final project (over four modules).

Module 1

Course 1: Management One (Management Functions in Hospitals):

  • The challenge of management.
  • Understanding competitive environments and organizational culture.
  • Managerial decision making.
  • Establishing organizational goals and plans.
  • Strategic management.
  • Basic elements of organizational structure.
  • Change management and innovation.
  • Leadership and motivation.
  • Managerial communication and interpersonal processes.
  • Managing groups and teamwork.
  • Controlling the organization and managing conflict.

Module 2

Course 2: Management Two (Human Resources Strategies)

  • Introduction to recruitment and placement.
  • Training and development of performance.
  • Compensation and benefits.
  • Labor law and HR soft skills.

Course 3: Information Systems in Health Care and Hospital Management

  • IT introduction in hospitals:
  • Introduction to health care information.
  • Health care data quality.
  • Health care information regulations, laws and standards.
  • IT tools in hospitals:
  • History and evolution of health care information systems.
  • Current and emerging use of clinical information systems.
  • IT implementation in hospitals:
  • System acquisition.
  • System implementation.
  • Technologies that support health care information systems.
  • The role of information technology in transforming health systems.
  • Information strategy related to enterprise and organizational strategies.

Module 3

Course 4: Marketing Health Care Centers and Hospitals

  • The marketing process:
  • The meaning of marketing.
  • The marketing strategy environment.
  • Understanding the health care customer:
  • Buying behavior.
  • Marketing research.
  • Marketing segmentation and targeting.
  • The marketing mix:
  • Product.
  • Price.
  • Distribution.
  • Promotion.
  • Controlling and monitoring of marketing activities.

Course 5: Finance and Accounting in Health Care and Hospital Management

  • Introduction to financial statements
  • Fundamentals of managerial accounting
  • Financial planning
  • Financing options and their costs
  • Investment decisions
  • Measuring financial performance

Module 4

Course 6: Improving Medical Performance (Total Quality Management)

  • Foundation, techniques and tools.
  • Strategy and leadership.
  • Continuous readiness.
  • Change management and innovation.
  • Six Sigma.
  • Health care safety culture

Final Graduation Project.

Admission Requirements:

  • A bachelor’s degree from a recognized university with a minimum grade of “good” or a minimum grade point average of 2.3.
  • For applicants who graduated from university with an overall grade of “pass,” two years of professional work experience is required.
  • Applicants should pass the Standard English Proficiency Test (SEPT).
  • AUC graduates and ExecEd alumni are exempted from the Standard English Proficiency Test.

Duration:

  • The program consists of 261 hours of instruction.
  • Classes meet once a week for four hours per day.
  • The maximum allowed duration for the diploma is three years.

Certification:

A Professional Postgraduate Diploma in Health Care and Hospital Management will be granted to participants who successfully earn a minimum grade of 70 percent and attend at least 80 percent of the direct contact hours of each course.

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